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Why Online Diploma in Digital Advertising Strategy Couse right for you?
Whether you are self-taught and you want to fill in the gaps for better efficiency and productivity, this online diploma in digital advertising strategy course will set you up with a solid foundation to become a confident affiliate marketer and digital markter and develop more advanced skills. Gain the essential skills and knowledge you need to propel your career forward as a affiliate marketer and digital markter.
The online diploma in digital advertising strategy course will set you up with the appropriate skills and experience needed for the job and is ideal for both beginners and those currently working as a affiliate marketer and digital markter.
This comprehensive online diploma in digital advertising strategy course is the perfect way to kickstart your career in the field of digital marketing. This online diploma in digital advertising strategy course will give you a competitive advantage in your career, making you stand out from all other applicants and employees.
As one of the leading course providers and most renowned e-learning specialists online, we’re dedicated to giving you the best educational experience possible. This online diploma in digital advertising strategy course is crafted by industry expert, to enable you to learn quickly and efficiently, and at your own pace and convenience.
Online Diploma in Digital Advertising Strategy Course Details
CPD certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world. Many organisations look for employees with CPD requirements, which means, that by doing this course, you would be a potential candidate in your respective field.
Introduction
Overview of Advertising
Interlude Introduction Target Market, Psychology and Buying Behavior
- Interlude Introduction Target Market, Psychology and Buying Behavior
Section-1 : Target Market, Psychology and Buying Behavior
- Part-3.1 : Resources Market Research and Analysis
- Part-3.2 : Resources Market Research and Analysis
- Part-4.1 : Potential Aff Link Customer Behavior
- Part-5 : Understanding Consumer Psychology and Buying Behavior
- Part 6.1 – Segmenting and Targeting Specific Customer Groups Effectively
- Part 6.2 – Segmenting and Targeting Specific Customer Groups Effectively
- Part-7 : Resource Customer Journey Mapping
- Part 8 – Why Competitive Landscape Analysis Matters
- Part 9.1 – AAF LINK Tools and Methods for Competitive Analysis
- Part 9.2 – AAF LINK Tools and Methods for Competitive Analysis
- Part 9.3 – AAF LINK Tools and Methods for Competitive Analysis
- Part 9.4 – AAF LINK Tools and Methods for Competitive Analysis
- Part-9.5 : Aaf Link Seranking Homework
- Part 10 The Power of Unique Selling Propositions (USPs)
Section 2 | Google, GMB & YouTube Advertising
- Part-11 : Interlude Into Google, GMB & YouTube Advertising
- Google Ads Promo 1
- 2.1 Keyword Research Pt 1
- 2.2 Keyword Research Pt 2
- 2.3 Keyword Research Pt 3
- 2.4 Custom Segment Research Strategy
- 2.5 Keyword Match Types
- 2.6 Negative Keyword Strategy
- 2.7 Device Targeting
- 2.8 Ad Schedule
- 2.9 Location Targeting
- 3.0 Google Ads Conversion Tracking
- 3.1 Campaign Set Up
- 3.2 Ad Groups and Ads
- 4.5 Interlude
- 5 YouTube Campaign & Ad Types
- 6 Target Settings & How to Reach Your Audience
- 7 Bidding & Budgeting Settings
- 7.5 Google My Business Set Up Pt 1
- 7.6 Google My Business Set Up Pt 2
- 8 GMB Profile Tips
- 9 GMB Ads
- 9.75 GMB Hacks
Section 2.5 | Interlude into Facebook Advertising
- Section 2.5 | Interlude into Facebook Advertising
Section 3 | Facebook Advertising
- How to Create a Facebook Business Page
- FaceBook Groups
- Set Up Your Business Manager Account
- Facbook Ads Pixel Set Up & Events
- Cold Conversion Campaign Set Up
- Cold Conversion Campaign Set Up Pt 2
- Retargeting Ads Pt 1
- Retargeting Ads Pt 2
Section 3.5 | Interlude Into TikTok Advertising
- Section 3.5 | Interlude Into TikTok Advertising
Section 4 | TikTok Advertising
- Introduction to TikTok | Part 1 Intro
- Introduction to TikTok | Part 2 The Understanding of TikTok
- Section 1 Introduction to Tiktok | Part 3 Seeing Success Stories From Influencers
- Section 1 Introduction to TikTok | Part 4 Overview of TikTok’s Interface
- Section 1 Introduction to Tiktok | Part 4.5 Overview of TikTok’s Interface Part 2
- Creating Captivating Content | Part 5.5 Exploring Lip-Syncing
- Creating Captivating Content | Part 5.6 Creating Thumbnails
- Creating Captivating Content | Part 5.7 How to Create a Story
- Creating Captivating Content | Part 6 Creation of Content
- Creating Captivating Content | Part 6.5 Using TikTok’s Built-in Effects
- Section 3 Content Strategy and Planning | Part 7 Find Your Target Audience
- Content Strategy and Planning | Part 7.5 Creating a Posting Schedule
- Section 3 Content Strategy and Planning | Part 8 Planning Ahead for Trends
- Content Strategy and Planning | Part 8.5 How to Promote Your TikTok
- Section 5 Building Your TikTok Brand | Part 11 Responding to Comments
- Advanced Techniques and Strategies | Part 11.5 TikTok’s Analytics
- Section 6 Advanced Techniques and Strategies | Part 12 Creating Duet Content
- Section 6 Advanced Techniques and Strategies | Part 13 Whats Trending on TikTok
Section 5 | Instagram Advertising
- Basic Set Up Of Your Instagram
- About Posting
- Tagging & Collabs
- Stories
- Reels
- Going Live
- Highlights
- How to Define Your Target Audience
- Direct Message Section
- Organic Growth Methods
- Boost Post ( Running Ads)
- Interlude Into Business Ads Manager
- Creating IG Ads Pt 1
- Creating IG Ads Pt 2
- Understanding Ad Sets
- Conversion Campaigns
- Retargeting Ads
- Influencer Marketing
Become a Master In Advertising
- Become a Master In Advertising
Become a Master In Advertising | Advertising Strategy Guide
- Become a Master In Advertising | Advertising Strategy Guide
This comprehensive online diploma in digital advertising strategy course is suitable for anyone looking to improve their job prospects or aspiring to accelerate their career in this sector and want to gain in-depth knowledge of digital marketing.
- There are no academic entry requirements for this online diploma in digital advertising strategy course, and it is open to students of all academic backgrounds.
- As long as you are aged seventeen or over and have a basic grasp of English, numeracy and ICT, you will be eligible to enrol.
This Online Diploma in Digital Advertising Strategy assesses learners through multiple-choice questions (MCQs). Upon successful completion of the modules, learners must answer MCQs to complete the assessment procedure. Through the MCQs, it is measured how much a learner can grasp from each section. In the assessment pass mark is 60%.
Certificate of Achievement from Lead Academy
After successfully passing the MCQ exam, you will be eligible to order your certificate of achievement as proof of your new skill. You will get the CPD-accredited PDF certificate free of cost, which is included with the course. There is an additional fee to obtain a printed copy of the CPD-accredited certificate, which is £35.
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