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Landing Page Design Course Description
Learn the Latest Skills | Accredited by CPD UK and IPHM | Recognised Certificate | MCQ Based Exam & Tutor Support | Interactive Video Training | Lifetime Access
This course is endorsed by the Quality Licence Scheme for its high-quality, non-regulated provision and training programmes. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries.
This extensive online course will educate you on good landing page designs, the three main types of landing pages, the process to use them effectively, and the common business models. You will learn conversion actions, the AIDA sales funnel and the online decision-making process. This interactive course will update you on the awareness stage of the sales funnel, the interest stage of the funnel, the desired stage, and the action stage of the funnel. You will have a clear understanding of the Fogg behaviour model and its application to good landing page design.
By the end of the course, you will gain skills and knowledge in designing good landing pages, know its fundamentals, principles, and process to build a powerful landing page. This course and/or training programme has been endorsed by the Quality Licence Scheme for its high-quality, non-regulated provision and training programmes. This course and/or training programme is not regulated by Ofqual and is not an accredited qualification. Your training provider will be able to advise you on any further recognition, for example progression routes into further and/or higher education. For further information please visit the Learner FAQs on the Quality Licence Scheme website.
Accredited by CPD UK and IPHM
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Accredited by The CPD Certification Service              International Practitioners of Holistic Medicine (IPHM)
How Will I Benefit?
- Boost your career in landing page design
- Deepen your knowledge and skills in your chosen field just in hours not years!
- Study a course that is easy to follow.
- Save money and time by studying at your convenient time
- Have access to a tutor whenever you are in need
So, what are you thinking about! Start getting the benefits by enrolling today!
Why Choose this Landing Page Design Course:
- Accredited by The CPD UK
- Accredited by International Practitioners of Holistic Medicine (IPHM)
- Lifetime Access
- High-quality e-learning study materialsÂ
- Learn the most in-demand skills
- Self-paced, no fixed schedules
- MCQ Exam and 24/7 Support Included
- Available to students anywhere in the world
- No hidden fee
- Study in a user-friendly, advanced online learning platform
Who is this landing page design course for?
This comprehensive Landing Page Design course is suitable for anyone looking to improve their job prospects or aspiring to accelerate their career in this sector and want to gain in-depth knowledge of landing page design.
Entry Requirement
- There are no academic entry requirements for this Landing Page Design course, and it is open to students of all academic backgrounds.Â
- As long as you are aged seventeen or over and have a basic grasp of English, numeracy and ICT, you will be eligible to enrol.
Method of Assessment
On successful completion of the course, you will be required to sit an online multiple-choice assessment. The assessment will be evaluated automatically and the results will be given to you immediately.
Certificate of Achievement
Endorsed Certificate from Quality Licence Scheme
After successfully passing the MCQ exam you will be eligible to obtain the Landing Page Design at QLS Level 5 Endorsed Certificate by Quality Licence Scheme. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organization for providing high-quality vocational qualifications across a wide range of industries. It will give you a competitive advantage in your career, making you stand out from all other applicants and employees. There is a Quality Licence Scheme endorsement fee to obtain an endorsed certificate which is £65.
Certificate of Achievement from Lead Academy
After successfully passing the MCQ exam you will be eligible to order your certificate of achievement as proof of your new skill. The certificate of achievement is an official credential that confirms that you successfully finished a course with Lead Academy. Certificate can be obtained in PDF version at a cost of £12, and there is an additional fee to obtain a printed copy certificate which is £35.
Career path
This Landing Page Design course opens a brand new door for you to enter the relevant job market and also provides you with the chance to accumulate in-depth knowledge at the side of needed skills to become flourishing in no time. You will also be able to add your new skills to your CV, enhance your career and become more competitive in your chosen industry.
Course Curriculum
Landing Page Design and Optimization Fundamentals | |||
Welcome to this course! Let’s lay the groundwork for good landing page design | 00:13:00 | ||
The Myth Of The Perfect Landing Page Conversion Rate | 00:12:00 | ||
The 3 Main Types of Landing Pages and How To Use Them Effectively | 00:19:00 | ||
Common Business Models and Understanding Your Conversion Actions | 00:19:00 | ||
The AIDA Sales Funnel and The Online Decision Making Process | 00:17:00 | ||
The Awareness Stage of the Funnel: Where It All Begins | 00:17:00 | ||
The Interest Stage of the Funnel … Tell Me More | 00:14:00 | ||
The Desire Stage of the Funnel … I Want What You Sell | 00:12:00 | ||
The Action Stage of the Funnel … I’m Going to Buy What You Sell | 00:09:00 | ||
The Fogg Behavior Model and how it Applies to Good Landing Page Design | 00:19:00 | ||
Making Your Landing Page Design Memorable | 00:14:00 | ||
Principles of Good Landing Page Design: Examples, Case Studies & Best Practices | |||
The Primacy of Product and The Concept of Usability in Landing Page Design | 00:15:00 | ||
Eschew Obfuscation: Clarity and the Quest for Fewer Question Marks | 00:11:00 | ||
The 5 Second Usability Test in Landing Page Design (and how you can use it now) | 00:12:00 | ||
The Art and Science Behind Designing High-Converting Calls To Action (CTA’s) | 00:18:00 | ||
Readability and Visual Hierarchy Landing Page Design | 00:19:00 | ||
Using Videos, Graphics and Imagery to Increase Landing Page Conversion Rates | 00:20:00 | ||
Information Architecture and Accessibility – Landing Page Design Best Practices | 00:20:00 | ||
Trust, Safety and Credibility (Part 1) Landing Page Design Best Practices | 00:15:00 | ||
Trust, Safety and Credibility (Part 2) Landing Page Design Best Practices | 00:08:00 | ||
Dedicated Landing Page Design Best Practices (Part 1) | 00:15:00 | ||
Dedicated Landing Page Design Best Practices (Part 2) | 00:12:00 | ||
Principles of Persuasion in Landing Page Design | |||
Using Scarcity to Improve Conversion Rates on Your Landing Pages | 00:09:00 | ||
Principles of Persuasion – Reciprocal Concessions & Reciprocity in Landing Pages | 00:12:00 | ||
Principles of Persuasion … Anchoring and Cognitive Dissonance Theory | 00:19:00 | ||
User Scenarios and Contextual Perception in Landing Page Design | 00:16:00 | ||
Designing and Building a Landing Page Step by Step in Unbounce | |||
My Favorite Landing Page Builders and Getting Started With Our Unbounce Page | 00:10:00 | ||
Getting Familiar With the Unbounce Page Builder and Adding Our Header Section | 00:07:00 | ||
Creating a Logo in Photoshop and Using the Unbounce Image Uploader Tool | 00:16:00 | ||
Working With Background Imagery in Landing Pages and Developing Our Hero Section | 00:15:00 | ||
Creating a Form, Action Block, and Finishing the Hero Section in Unbounce | 00:19:00 | ||
Discussing Landing Page Design Changes and Creating our Primary Content Section | 00:16:00 | ||
Finishing Page Content, Adding Icons, Footer and Working With Buttons Unbounce | 00:10:00 | ||
Publishing Your Unbouonce Landing Page on Your Custom Domain | 00:03:00 | ||
Adding Custom CSS in Unbounce to Create Professional Drop Shadows | 00:06:00 | ||
Making Your Landing Page Design Work Better With Custom Javascript Snippets | 00:02:00 | ||
Mobile Site Layout in Unbounce Based on Mobile Landing Page Design Guidelines | 00:08:00 | ||
Designing Your Form Confirmation Dialogue in Unbounce and Testing Your Live Form | 00:03:00 | ||
Assigning A/B Testing Variants in Unbounce and Assigning Traffic Weights | 00:12:00 | ||
Assessment | |||
Assessment – Landing Page Design Online Training Course | 00:10:00 | ||
Order Your Certificate Now | |||
Order Your Certificate of Achievement | 00:00:00 | ||
Get Your Insurance Now | |||
Get Your Insurance Now | 00:00:00 | ||
Feedback | |||
Feedback | 00:00:00 |
REVIEWS
- £25.00 (Ex. VAT)