Self-Paced Online Learning
Learn on your own accord, wherever you want, whenever you want.
4 Instalment Plan on checkout
You have the option to choose from four easy instalment plans.
14 Days Money Back Guarantee
Hassle-free guarantee on purchase, ensuring quality & your peace of mind.
Self-Paced Online Learning
Learn on your own accord, wherever you want, whenever you want.
3 Installment Plan on checkout
You have the option to choose from four easy instalment plans.
14 Days Money Back Guarantee
Hassle-free guarantee on purchase, ensuring quality & your peace of mind.
£29+VAT
£125
Digital Advertising and Marketing Course Online 101
Course Fee
£29(Excl. VAT)
£125
77% OFF
👉 CPD UK Accredited PDF Certificate Included
4 interest-free payments of £7.25
In this course, you will understand the strategies behind effective online campaigns and learn to harness the power of digital platforms to reach your target audience. From social media marketing to Search Engine Optimisation, this Digital Marketing and Advertising Course provides a deep understanding of key concepts, tools and techniques of digital advertising and marketing.
This Course at a Glance
- Expert-created course module
- Get trained by an industry expert
- Flexible schedule options
- Nationally recognised certificate
- No entry requirement to start this course
- Instance access to course materials
- Course assessment by multiple choice question (MCQ)
- Understand the fundamentals of digital advertising
- Learn the key aspects of marketing
- Recognise various digital advertising and marketing strategies
- Know the benefits of digital advertising and marketing
- Learn about the digital advertisements
- Understand the digital advertising ecosystem
- Know how to purchase advertisements
- Recognise the Contextual, Behavioral, Demographic, Geographic aspects of ads
- Understand what is an ad server and how it works
Digital Advertising and Marketing Course 101 Overview
Whether you are self-taught and you want to fill in the gaps for better efficiency and productivity, this digital advertising and marketing 101 course will set you up with a solid foundation to become a confident digital marketer/digital advertising and marketing and develop more advanced skills.
This Digital Marketing and Advertising Course is the perfect way to kickstart your career in the field of digital advertising and marketing. This course will give you a competitive advantage in your career, making you stand out from all other applicants and employees.
As one of the leading course providers and most renowned e-learning specialists online, we’re dedicated to giving you the best educational experience possible. This Online Advertising Course is crafted by industry expert, to enable you to learn quickly and efficiently, and at your own pace and convenience.
Digital Advertising and Marketing Course 101 Details
CPD certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world. Moreover, many organisations look for employees with CPD requirements, which means that by doing this Online Ads Course, you would be a potential candidate in your respective field.
The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries.
Introduction
- Welcome to the Course
Introduction to Digital Ads
- Introduction Part 1 – the IAB, Banner Ads, Video Ads and Rich Media
- Introduction Part 2 – Custom, Skins, Social Media, Audio Ads, and Search
The Digital Advertising Ecosystem
- Digital Ecosystem Part 1 – Publisher Direct, Exchanges, Networks, DSPs & ATDs
- How DSPs, SSPs, Exchanges, Networks, and Publishers All Work Together
Buying the Ads
- Buying Digital Ads – How to Buy Digital Ads, Price Ranges, Process and More
Ad Targeting
- Ad Targeting – Contextual, Behavioral, Demographic, Geographic & More
Ad Serving
- What Is An Ad Server. DoubleClick, DFP, DFA, Third Party Ad Servers, Etc
- Illustration of How Ad Servers Work
Reporting
- Digital Advertising Reporting Overview – Impressions, Clicks, CTR, CPC, & More
Course Review
- Final Course Review and Thank You
This comprehensive Digital Marketing and Advertising Course is suitable for anyone looking to improve their job prospects or aspiring to accelerate their career in this sector and wanting to gain in-depth knowledge of digital advertising and marketing.
You can also check out our Digital Advertising and Marketing Course Online 201 to elevate your digital marketing skills.
- There are no academic entry requirements for this Digital Advertising Class, and it is open to students of all academic backgrounds.
- However, you are required to have a laptop/desktop/tablet or smartphone and a good internet connection.
This Online Advertising Course assesses learners through multiple-choice questions (MCQs). Upon successful completion of the modules, learners must answer MCQs to complete the assessment procedure. In the assessment, the pass mark is 60%.
Contact us for more information about our assessment method.
Endorsed Certificate from Quality Licence Scheme
After successfully passing the Online Ads Course MCQ exam you will be eligible to order the Endorsed Certificate by Quality Licence Scheme. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. Besides, it will give you a competitive advantage in your career, making you stand out from all other applicants and employees. There is a Quality Licence Scheme endorsement fee to obtain an endorsed certificate which is £65.
Certificate of Achievement from Lead Academy
After successfully passing the Digital Advertising Training MCQ exam, you will be eligible to order your certificate of achievement as proof of your new skill. You will get the CPD-accredited PDF certificate free of cost, which is included with the course. There is an additional fee to obtain a printed copy of the CPD-accredited certificate, which is £35.
Success Stories
Course Reviews
Google Reviews
4.9 Stars | 12 Reviews
Verified
Fundamental Marketing Strategies Unveiled
Unveil fundamental marketing strategies with the Course a comprehensive training program.
Alex Gilbert
Verified
Essential Marketing Skills Enhanced
Enhance essential marketing skills through the Course designed to empower learners with practical knowledge and insights.
Jamie Hunt
Verified
Beginner-Friendly Marketing Training Resource
The Course serves as a beginner-friendly marketing training resource, offering foundational concepts and industry best practices.
Ella Lucas
Verified
Insightful Introduction to Marketing
Experience an insightful introduction to marketing with the Course crafted to kickstart your journey in the digital marketing landscape.
Alisha Osborne
Verified
Foundational Marketing Concepts Mastered
Master foundational marketing concepts with the Course a stepping stone towards building a successful marketing career.
Megan Robinson
Verified
Entry-Level Marketing Excellence Achieved
Achieve entry-level marketing excellence through the Course equipping yourself with the skills needed to succeed in the industry.
Adam Mistry
Verified
Practical Marketing Knowledge Acquired
Acquire practical marketing knowledge with the Course a valuable resource for aspiring marketers seeking hands-on experience.
Nicole Watson
Verified
Effective Marketing Strategies Explored
Explore effective marketing strategies in depth with the Course a course that delves into the core principles of successful marketing campaigns.
Daniel Freeman
Verified
Insightful Marketing Fundamentals Covered
Cover insightful marketing fundamentals with the Course offering a solid foundation for further marketing specialisation.
Dylan McCarthy
Verified
Skill-Building Marketing Essentials Taught
Learn essential marketing skills with the Course, a course that prioritises skill-building and practical application in marketing scenarios.
Nathan Knight
Verified
Marketing Basics Mastered Successfully
Successfully master marketing basics with the Digital Advertising Course paving the way for advanced marketing proficiency and expertise.
Mohammad Cook
Verified
Knowledgeable Marketing Introduction Provided
Get a knowledgeable introduction to marketing through the Course setting the stage for continuous learning and growth in the marketing field.
Lucas Flynn
×
Alex Gilbert
Unveil fundamental marketing strategies with the Course a comprehensive training program.
Jamie Hunt
Enhance essential marketing skills through the Course designed to empower learners with practical knowledge and insights.
Ella Lucas
The Course serves as a beginner-friendly marketing training resource, offering foundational concepts and industry best practices.
Alisha Osborne
Experience an insightful introduction to marketing with the Course crafted to kickstart your journey in the digital marketing landscape.
Megan Robinson
Master foundational marketing concepts with the Course a stepping stone towards building a successful marketing career.
Adam Mistry
Achieve entry-level marketing excellence through the Course equipping yourself with the skills needed to succeed in the industry.
Nicole Watson
Acquire practical marketing knowledge with the Course a valuable resource for aspiring marketers seeking hands-on experience.
Daniel Freeman
Explore effective marketing strategies in depth with the Course a course that delves into the core principles of successful marketing campaigns.
Dylan McCarthy
Cover insightful marketing fundamentals with the Course offering a solid foundation for further marketing specialisation.
Nathan Knight
Learn essential marketing skills with the Course, a course that prioritises skill-building and practical application in marketing scenarios.
Mohammad Cook
Successfully master marketing basics with the Digital Advertising Course paving the way for advanced marketing proficiency and expertise.
Lucas Flynn
Get a knowledgeable introduction to marketing through the Course setting the stage for continuous learning and growth in the marketing field.
FAQs
CPD is globally recognised by employers, professional organisations and academic intuitions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. CPD-certified certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world.
Although QLS courses are not subject to Ofqual regulation, they must adhere to an extremely high level that is set and regulated independently across the globe. A course that has been approved by the Quality Licence Scheme simply indicates that it has been examined and evaluated in terms of quality and fulfils the predetermined quality standards.
For CPD accredited PDF certificate it will take 24 hours, however for the hardcopy CPD certificate takes 5-7 business days and for the Quality License Scheme certificate it will take 7-9 business days.
Yes, you can pay via Invoice or Purchase Order, please contact us at info@lead-academy.org for invoice payment.
Yes, you can pay via instalments at checkout.
Our platform provides easy and comfortable access for all learners; all you need is a stable internet connection and a device such as a laptop, desktop PC, tablet, or mobile phone. The learning site is accessible 24/7, allowing you to take the course at your own pace while relaxing in the privacy of your home or workplace.
No, there is no age limit for online learning. Online learning is accessible to people of all ages and requires no age-specific criteria to pursue a course of interest. As opposed to degrees pursued at university, online courses are designed to break the barriers of age limitation that aim to limit the learner’s ability to learn new things, diversify their skills, and expand their horizons.
After successfully purchasing the course, you will receive an email within 24 hours with the login details of your course. Kindly check your inbox, junk or spam folder, or you can contact our client success team via info@lead-academy.org
