Copywriting Training Online (Diploma)

CPD certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world. Many organisations look for employees with CPD requirements, which means, that by doing this course, you would be a potential candidate in your respective field.

The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries.

Module 1. Introduction

• In this introductory module, you will be introduced to the course, the instructor, and the value of learning about creative word use. You will also learn how to target your readers by creating compelling messages.

Module 2. Creative Techniques: Surprise

• In this module, you will understand which types of unexpected words trigger a positive impact. Furthermore, you will also learn the differences between appealing and acceptable exaggerations, how to take hackneyed phrases, how to add foreign phrases and more.

Module 3. Creative Techniques: Richness

• In this module, you will learn how to add emotions, sensory language, and details to engage and persuade. As the module progresses, you will understand how to appreciate effective comparisons and how to utilise sophisticated metaphors and other essential concepts.

Module 4. Creative Techniques: Structure and Sound

• In this module, you will learn why your teachers who taught you not to repeat words were wrong. Moreover, you will also learn how to achieve elegance and memorability with repeated words, how to create a fun and playful vibe, and more significant concepts.

Module 5. Creative Techniques: Content Strategies

• In this module, you will gain comprehension of the impact of setting a scene that becomes vivid and moving for the reader. Furthermore, you will learn the right parameters for stories and how to evoke the power of curiosity and others.

Module 6. Dangers to Avoid

• In this module, you will learn that getting too creative is just as ineffective as being boring. You will also learn how to avoid mystifying your readers, different types of danger and others.

Module 7. Refining Your Creations

• In this module, you will understand why you should stay conscious of the order of your words. You will also learn which types of verbs and pronouns will elevate your copy, the length of words and more.

Module 8. Let’s Review

• In this module, you will be able to download the PDF and take the quiz tests to review your knowledge.

Module 9. Conclusion

• In this module, you will learn a summary of advanced copywriting and understand the importance and impact of copywriting in advertising. Therefore, you will also learn that copywriting is the art of strategically delivering ideas with creativity, broad vocabulary, essential features, and more.

This Copywriting Training course is suitable for aspiring copywriters, business owners, marketers, freelance writers who want to work in the marketing industry and develop cutting-edge and trending copywriting skills, or individuals who want to become an in-demand copywriter and get recruited by leading corporations with nationally-accredited credentials.

• There are no academic entry requirements for this Marketing Copywriting course and it is open to students of all academic backgrounds.
  However, you are required to have a laptop/desktop/tablet or smartphone and a good internet connection.

On the assessment round, you will participate in the MCQ test to examine your learning from this course. After completing the Marketing Copywriting course modules, learners must answer MCQs to complete the assessment procedure.

• The MCQ test measures how much a learner can grasp from each section.
• In the assessment test, you must get 60% as a pass mark.

You should also check out our Basic Copywriting Course Online and gain knowledge about providing the core principles of copywriting, headlines and leads, a dramatisation of tone, and more while also advancing your career.

Endorsed Certificate from Quality Licence Scheme

After successfully passing the MCQ exam you will be eligible to order the Endorsed Certificate by Quality Licence Scheme. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. It will give you a competitive advantage in your career, making you stand out from all other applicants and employees. There is a Quality Licence Scheme endorsement fee to obtain an endorsed certificate which is £65.

Certificate of Achievement from Lead Academy

After successfully passing the MCQ exam, you will be eligible to order your certificate of achievement as proof of your new skill. You will get the CPD-accredited PDF certificate free of cost, which is included with the course. There is an additional fee to obtain a printed copy of the CPD-accredited certificate, which is £35.